Tuesday, March 31, 2020

6 Tips for Writing Good Website Copy Blog

6 Tips for Writing Good Website Copy Blog 6 Tips for Writing Good Website Copy The internet is a big place, with a lot of websites competing for attention. How, then, can you make sure that your website stands out from the crowd? 1. Get to the Point! People have busy lives. If they’re looking for information online, they want it quickly. As such, each page on your site should clearly state what it is about. If you are writing copy for a pizza restaurant, for example, you would want to say what kind of food it sells and where the restaurant is first, as these are the most important details. An appetizing image will go a long way, too! Should you have more to say, you can save it for further down the page! 2. Keep It Short Short paragraphs are much easier to read, especially on screen. And since you’re not limited by page size with website copy, there is no reason to pack a lot of text into a small space. The ideal length of a paragraph on paper is typically around 100-200 words. But even this is too long for online copy, where paragraphs shouldn’t be more than two or three sentences long. You can even use single-sentence paragraphs, like this one! 3. Use Simple Language There is a place for long, fancy words on the internet (especially in online Scrabble). But your website copy needs to be easy to read and you should keep your writing simple. This may include: Using clear, concise sentences Avoiding jargon and technical language Using the active voice Using shorter words where possible For example, if you were selling lawnmowers, you could boast of offering â€Å"contraptions for the accelerated and efficacious reduction of Poa pratensis.† But it would be much better for everyone involved if you simply said â€Å"machines for fast and effective lawn care† instead. 4. Format for Skimmers How you format your copy is almost as important as what you write. In particular, you need to format your writing to catch the attention of skim readers. This means using: Subheadings to break up the text Bold fonts or other emphasis to highlight key words Bullet points and numbered lists Images and/or videos alongside the text If your reader can spot key information thanks to formatting, this will keep them on the site. 5. Think SEO When writing website copy, you’re not just writing for human readers. You’re also writing for search engines, as this is one way that people will find your site. This is where search engine optimization (SEO) comes in. We won’t go into any depth about SEO here, as it is a complicated subject. But the basic idea involves: Identifying key words for each page on the site (i.e. what people will search for to find it) Working these naturally into your website copy If you do not have key words yet, do a little research online to find the right ones for your site. 6. Proofread Everything The internet is a Wild West for writing, with the rules of grammar, spelling, and punctuation often ignored. But typos on your website will look unprofessional. And if you don’t care about your website copy, people might think you don’t care about your business either! As such, getting your website copy proofread before it goes online is essential.

Saturday, March 7, 2020

Owning A Coffe Shop

Owning A Coffe Shop Free Online Research Papers In considering my future, I have decided that I want to own and manage a coffee shop. I love to sample and drink different varieties and forms of coffee beverages. I enjoy the chilled atmosphere and the people that frequent coffee shops. After thinking about my career choices for the past year, I have decided to pursue a coffee shop entrepreneurship or franchise. A review of the nature of the job, the required education, the job outlook, and the sources of education for this field will help to develop a plan to reach this dream. Business managers take full responsibility of the daily routine of their business. They must plan, direct, and coordinate the business so it can run smoothly and efficiently. Businesses haves goals, and its goal is to make profit. To meet this goal, they must most importantly make sales, have the necessary materials, correct budget, and have potential employees (Morkes 3). Managers must look after the inventory while checking up on the maintenance for the upkeep. They must schedule hours for their employees. When running a food service, Managers are responsible for the correct food preparation that has been ordered and the consumers satisfactory (Nature of the Work www.cfnc.org) Managers May hire or be an executive chef who is responsible foe all food orders, running the kitchen, plan the menu, and having quality food (Nature of Work www.cfnc.org). Managers may also hire Assistant managers to look over a specific department (Walsh 3). Managers should communicate well with others. In some cases; in different languages. They should be laid back, flexible and can handle high tension situations without too much stress. They should be able to keep their cool stay professional when they are dealing with mad, annoying customers and uncooperative employees (Nature of the Work www.cfnc.org) It’s also important to keep a positive mind to keep you going (Foot). Its generally easy to become a manager with a degree in foods and nutrition. It’s also possible to become a manager with a degree in any other field because it shows that you are determined and motivated in your work which is as good as having a 4-year degree in foods and nutrition. A bachelors degree in restaurant and food service is a great preparation for this occupation. For those who are not interested in a 4-year degree can get an associate degree at a community college. Community colleges also offer a 2-year and a 4-year programs that has subjects closely relative to this field (Training, Other Qualifications, and Advancement www.cfnc.org) The salary for a food service manager may vary from restaurant to restaurant due to consumers interest in your food you prepare and competition with other fellow restaurant. The average yearly income in this service is about 38,710 (Walsh 4). The Business itself makes much more money than this, but you must consider the cost of the business such as facilities, resources, employees payroll, and upkeep. Some food service manager, generally in full-service restaurants, can get bonuses based on the businesses sales or revenue (Earnings www.cfnc.org) Opportunities continue to grow. Businesses are always look for replacements for managers who might have transferred to another job site or just decided to quit. Applicants with a 2-year degree will have a good chance to be hires. Applicants with a higher level will have the best advantages. Other opportunities happen through advancements. Start off as a waiter or waitress and show high responsibility and the ability to handle the job greatly. Then it is possible to be advanced to assistant manager, then if the business is in need of a manager, it is possible to be advanced to manager (Training, Other Qualifications, and Advancement www.cfnc.org). When advanced to manager, you are able to partake in educational programs, generally paid by a organization or the business (Walsh 5). Wayne Community College is just fine for my preparation in this occupation. Here, I will earn my bachelors degree. My major will be foods and nutrition and minor in communications. The tuition is $632.00, activity fees are $16.00 equaling it up to $648.00. My payment method is quit easy, my parent and I already agreed that they will pay for my tuition if I live with them during these two years for tax break reasons. Doing these studies, I have more knowledge about this occupation and how it works. There is a lot more to it than my first original thought. The schooling is not too much to handle. Though the job is a lot of work, I still would like to do this job. Research Papers on Owning A Coffe ShopThe Project Managment Office SystemMarketing of Lifeboy Soap A Unilever ProductNever Been Kicked Out of a Place This NiceAnalysis of Ebay Expanding into AsiaOpen Architechture a white paperResearch Process Part OneGenetic EngineeringThe Effects of Illegal ImmigrationThe Hockey GameTwilight of the UAW